I’m pleased to announce the launch of Best Buy Idea X, a website where you can share, vote for, and discuss ideas that will help make Best Buy a better company. The site is built using Ruby on Rails and runs in Amazon’s Compute Cloud.
We’re far from done with the site. There is already a list of 20+ new features and enhancements that we will be developing over the next 12 months. If you have any feedback or great ideas for the site feel free to let me know. Or, better yet, post an idea in Idea X itself and let the community decide if it’s a good one.
Thanks to Gary Koelling and Steve Bendt at Best Buy for being the muscle behind this project, Barry Judge for executive support, and to my team for kicking ass – Paul Cantrell, McClain Looney, Eric Grossnickle, and Andrew Bessler.

3 Comments
Dan Keldsen
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Very interesting project – was this a replacement for something BestBuy had before?
There are many “off the shelf” idea management solutions at this point – why go custom?
As much as I’m a fan of Rails and Amazon virtualization, it seems an odd choice to not simply skin an existing commercial offering. Will you be productizing?
I am an analyst, consultant and educator/trainer in the idea management and innovation management space – hence my interest. Always looking for use cases/success stories, as well as being able to short list the available options for my clients.
Cheers,
Dan Keldsen
Co-founder and Principal
Information Architected
Jeremiah Owyang
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Pretty neat, I’m registered and will check it out. Love to do a briefing to learn more about how you did this.
Randy
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Came across the IdeaX site via Heroku.
Very nice design on the front page — it instantly engages. Nice.